Business Card Holders or Scanners

You will be amazed by the stack of business cards you will accumulate.   You will want to keep them organized, as you may want to go back to them often.

I used a Business Card holder as I often carried them with me, so I could allow the person I was meeting with to look through them to see if there were any connections of interest.   This was especially useful for fellow candidates.

Many people use business card scanners which pull the relevant data off a card and put it into electronic contact data.  This is a great way getting that data to your contact lists, phone, etc.

Business Cards Considerations

Business cards serve three purposes:

1.       Announce who you are and your profession

2.       Contact information

3.       Marketing yourself

Style/Format:

Business cards will vary by the profession (e.g. Creative Design versus Finance Professional), but the contents should be simple to read at a single glance.

Think of business card as a mini-presentation in that everything on it should have a purpose.   So if you include an image, make sure it has a purpose.   Otherwise, it can be a distraction.

Contents:

Front side:  Who you are & Contact

·         Name

·         Profession

·         Contact

Flip side: Marketing Yourself

·         URL for on-line profile (e.g. LinkedIn)

·         Twitter address

·         Website address for yourself, something you built (to show off your end product)

For the flip side, use it let people more about who you are – remember, people look for what they need (e.g. technical skills, etc.) , but hire what they want (cultural fit, style, etc.).   A word of caution, if you use your social network for personal items versus professional, then I’d recommend you not include as it could be a distraction.